A Green Team is a group of motivated staff, representative of ALL organizational disciplines that learn and work together to improve the organization’s environmental impact, reduce costs, and create a healthier place to work. In this series, we will explore the top ten essential components of a successful Green Team program.

6. Brand the Green Team

Brand the Green Team by creating a logo and tagline that blends the business identity and sustainability mission.  The logo and tagline should be engaging and highly visible, appearing on all Green Team communications and media vehicles.  A great way to engage the entire organization about your green efforts is to hold a logo contest. Announce the winner at an organization-wide meeting.  Reward the winner by publicizing their name on the company website or offer an incentive such as “lunch with the company president”.

Learn more…

Stay tuned for Green Team Top 10 – #7 Communicate Widely

Green Team Top 10

#1 Leadership Commitment

#2 Open Invitation

#3 Allow the Team to Warm Up

#4 Effective Green Team Meetings

#5  Assess for Success!

Tags: awareness, behavior, Communications, education, green, green messaging, Green Team

This entry was posted on Wednesday, February 15th, 2012 at 11:35 am and is filed under Green Ideas Blog, Green Teams. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.